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Based in Noida, India, and founded in 2015 by CEO Nitin Malhotra and CTO Anuj Aggarwal, Blackmelon Advance Technology Company Private Limited, trading as 247around, operates as a provider of a home appliance service platform that operates through the website and mobile applications. In February 2022, Service Lee Technologies Private Limited, a portfolio company of 57 Stars, TM Service Technology Holdings, and Trifecta Capital, acquired Blackmelon Advance Technology Company India Private Limited. As of March 2022, the company provides service in more than 350 cities and has more than 150 partner brands on its platform. Blackmelon Advance Technology Company Private Limited's offering includes services ranging from installations, demonstrations, warranty services, returns validation, maintenance contracts, buyback, spare management, and multiple brands selling across offline and online channels. Following the acquisition, the company will be able to strengthen its service, fulfill network beyond smart products, and expand into new product categories.
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