Personal Loan

Finance Buddha is a market-leading retail loan aggregation platform in India that enables customers to access personal loans, business loans, and home loans from banks and non-banking financial companies. The company follows a hybrid acquisition strategy - leveraging digital marketing and a wide network of external agents to connect with prospective borrowers. Once customer intent is established, Finance Buddha uses its advisory expertise to identify and recommend the most relevant loan options. Customers can then compare offers from multiple lending institutions, and are guided through every stage, from documentation to approval and final disbursement. The company has scaled to facilitate over 10,000 cr of loan disbursals through its platform annually.