Labels

The Body Lovin’ line of personal care products use bright colours that stand out on a shelf. These labels are printed on white polypropylene (PP) label stock, as they need to be water-resistant. **Materials used**: PP White label stock **Standout features**: The use of bold and bright Pantone shades on all the product labels.

Fast&Up is a fast-growing supplements and nutraceuticals brand. Their labels are printed in multiple bright colours on PP White self-adhesive stock. **Materials used**: PP White label stock **Standout features**: The use of multiple bright spot colours.

The Sorafenat label has many effects such as a holographic UV varnish on the dark blue areas, as well as an intricate micro-embossing pattern – both of which make the product distinctive, and also tough to copy by counterfeiters. **Materials used**: Paper label stock **Standout features**: The distinct holographic UV pattern as well as the detailed micro-embossing on the three aqua blue ‘waves’ and the ribbed embossing of the white background.

The SetWet Studio label is printed on clear PE label material with cold foiling and gloss and matte UV varnishes. Opaque white ink is used to make certain areas opaque, while the rest of the label background is clear matte and blends into the background of the tube for a “no-label” look. **Materials used**: PE Clear label stock **Standout features**: The glossy metallic-blue ‘X’ with the bright splashes of colour on top. The blending of the background into the base material for a “no-label” look.